Author: Grant Polachek
Grant Polachek is the head of branding for
Squadhelp.com, 3X Inc 5000 startup and disruptive naming agency. Squadhelp has reviewed more than 1 million names and curated a collection of the best available names on the web today. We are also the world's leading crowdsource naming platform, supporting clients from early-stage startups to Fortune 500 companies.
Potential customers always look for a convincing reason to pick one product or service over another. And that’s because most customers don’t have the luxury of trying out every product on the shelf to know which one would be best …